How to Add Your Own Category on Instagram

Are you tired of scrolling through the same old Instagram categories? We’ve got you covered.

In this article, we’ll show you how to add your own custom category on Instagram. By personalizing your experience, you can discover new content that truly interests you.

So, let’s dive in and learn how to enhance our Instagram experience with personalized categories.

Why Customize Your Instagram Experience

We love customizing our Instagram experience because it allows us to curate our feed and connect with the content that truly resonates with us. Personalizing our social media has numerous benefits, including the ability to create a unique online presence.

By customizing our Instagram, we can showcase our individuality and interests, making our profiles stand out from the rest. It gives us the opportunity to express ourselves creatively, whether through the choice of filters, captions, or the overall aesthetic of our feed.

Moreover, customizing our Instagram allows us to control the type of content we see, ensuring that it aligns with our interests and values. This not only enhances our overall user experience but also enables us to engage more meaningfully with the content and connect with like-minded individuals.

Exploring the Instagram Categories Feature

Let’s dive into the Instagram Categories feature and explore its various options for organizing and discovering content.

Instagram’s Categories feature allows users to explore different topics and interests, maximizing their potential to discover new content. By exploring category options, users can find content that aligns with their specific interests and preferences.

Whether it’s fashion, food, travel, or fitness, Instagram offers a wide range of categories to choose from. Users can simply tap on a category to view posts related to that topic, making it easier than ever to find content that resonates with them.

This feature not only helps users discover new accounts to follow, but also allows them to engage with like-minded individuals and communities. By utilizing the Instagram Categories feature, users can truly maximize their Instagram experience and connect with content that speaks to their passions.

Step-by-Step Guide to Adding a New Category

Now, let’s go through the step-by-step process of adding a new category on Instagram.

  1. Open the Instagram app on your device and navigate to your profile page.
  2. Tap on the menu icon in the top right corner to access the settings.
  3. Scroll down and select ‘Settings’ and then choose ‘Account.’
  4. Under the ‘Content’ section, tap on ‘Categories’ and then click on ‘Add Category.’

By creating custom categories on Instagram, you can organize your posts and make it easier for your followers to find the content they’re interested in. It also allows you to showcase your different interests and passions.

To add a new category, simply follow the steps mentioned above. With just a few clicks, you can personalize your Instagram profile and enhance your overall user experience.

Tips for Organizing and Managing Your Custom Categories

When organizing and managing our custom categories on Instagram, it’s important to keep in mind a few helpful tips.

Custom categories offer several benefits on Instagram, such as the ability to easily sort and find specific content, as well as the opportunity to showcase our unique interests and style.

To effectively organize our custom categories, we can start by carefully selecting the labels or names for each category. These labels should accurately represent the content we want to categorize.

Additionally, we can use strategies such as color coding or adding custom icons to visually distinguish between different categories.

It’s also crucial to regularly review and update our custom categories as our interests and preferences evolve.

Discovering New Content in Your Custom Category

We can explore and find fresh content in our custom category by using Instagram’s search and explore features. Here are four ways to discover new content in our custom category:

  1. Finding niche communities: We can search for hashtags and keywords related to our custom category to find accounts and posts from users who are interested in the same niche. This allows us to connect with like-minded individuals and discover new content that aligns with our interests.
  2. Curating specialized content: By following accounts and hashtags that are relevant to our custom category, we can curate a feed that’s filled with specialized content. This ensures that we’re constantly exposed to fresh and relevant posts from creators who are passionate about our custom category.
  3. Exploring recommended accounts: Instagram’s explore feature suggests accounts and posts based on our interests and interactions. By regularly exploring the recommended content, we can discover new accounts and posts that are related to our custom category.
  4. Engaging with the community: Actively engaging with the community by liking, commenting, and sharing posts can lead to discovering new accounts and content. By interacting with others who are interested in our custom category, we can build connections and expand our network of content creators.

Enhancing Your Instagram Experience With Personalized Categories

Let’s take our Instagram experience to the next level by customizing our categories and adding a personal touch to our feed.

Personalizing our Instagram feed has numerous benefits and is a great way to maximize engagement. By creating customized categories, we can curate our feed to include content that truly resonates with us. This not only enhances our browsing experience but also allows us to discover new and relevant content that we may have otherwise missed.

Personalized categories help us stay connected with the things we love, whether it’s fashion, food, travel, or fitness. By tailoring our feed to our interests, we’re more likely to engage with posts, comment, and connect with like-minded individuals.


Overall, adding your own category on Instagram allows you to personalize your experience and discover new content that aligns with your interests. By following the step-by-step guide and implementing tips for organizing and managing your custom categories, you can enhance your Instagram experience and make it more tailored to your preferences.

So go ahead and start creating your own categories to make the most out of your time on Instagram.